•  77% of Internet users read blogs.
  • There are currently 133 million blogs listed on leading blog directory Technorati.
  • 60% of bloggers are between the ages 18-44.
  • One in five bloggers update their blogs daily.
  • Two thirds of bloggers are male.
  • Corporate blogging accounts for 14% of blogs.
  • 15% of bloggers spend 10 hours a week blogging.
  • More than half of all bloggers are married and/or parents.
  • More than 50% of bloggers have more than one blog.
  • Bloggers use an average of five different social sites to drive traffic to their blog.

 

 

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